Make the next visit part of the plan.
Sell recurring service subscriptions and booking bundles. Give customers a reason to return for the next class, coaching session or treatment.
6-session pack
✓ ✓ ✓ ○ ○ ○
Illustrative workflow
vs
Cowlendar vs Apntly.
Go beyond the next appointment.
Apntly is compelling for low-cost appointments. Cowlendar earns its place when the business also needs multi-day rentals, prepaid packs, recurring services and a documented automation toolkit.
Free plan. All features. See plan details
All featuresavailable from the free plan
4.9 / 52,236 Shopify reviews · checked Sep 22
24/7live chat with our team
One appappointments, classes & rentals
YOUR BUSINESS. YOUR ACTUAL APP BUDGET.
What would you pay?
Pick the features you need. See the lowest documented plan that covers them.
Monthly USD estimates for one service, one location and one operator. Excludes tax, Shopify/payment fees, SMS/WhatsApp, extra staff logins and optional add-ons. Annual totals use 12 monthly payments, not annual-plan discounts. “Confirm plan” means the exact combination or required volume is not established in our sources, not that the app cannot support it. Cowlendar’s free-plan allowance and revenue tiers apply. Full Cowlendar pricing · Sources & assumptions
THE DETAIL THAT MAKES THE DIFFERENCECompare the capabilities.
Compare the capabilities.
Then compare their plans.
A checkmark means the feature is documented. The note tells you where to find it.
| What matters | Cowlendar | Apntly |
|---|---|---|
| Free plan for a live store | ✓All features; usage allowance applies | ✓One service |
| All features on the free plan | ✓All features, with usage limits | ×Calendar sync and deposits on Pro |
| Recurring service subscriptions | ✓Recurring service subscriptions | —Not confirmed in checked sources |
| Public booking API | ✓Beta: read services/bookings; create bookings | —Not confirmed in checked sources |
| Booking webhooks | ✓Beta: 8 events, signatures and retries | —Not confirmed in checked sources |
| Google Calendar | ✓Included | ✓Pro |
| Outlook Calendar | ✓Included | ✓Calendar integrations |
| Group bookings | ✓Included | ✓Pro |
| Multi-day bookings | ✓Included | —Confirm the date-range workflow |
| Booking deposits | ✓Included | ✓Pro |
| Booking bundles / packs | ✓Included | —Not confirmed in checked sources |
| Shopify POS | ✓Cowlendar product documentation | ✓Free plan listing |
| Klaviyo | ✓Beta: 10 booking and package events | —Not confirmed in checked sources |
✓ Documented× Confirmed limitation— Not confirmed; ask the vendor
CUTE NAME. SERIOUS BOOKING ENGINE.A little more moo.
A little more moo.
A lot more you can do.
Your next offer should be a new service, not a new booking system.
Your bookings. Connected to your business.
The public API reads services and bookings, creates manual bookings and can redeem a subscription credit. Connect a custom tool or reporting workflow.
Explore the API (beta) ↗React to what happens next.
Eight webhook events cover booking creation, confirmation, rejection, cancellation, rescheduling, attendance and two subscription events.
Signed payloads · delivery retries · test events
See webhook events (beta) ↗Book the person. The place. The equipment.
Manage service, teammate or equipment availability. Handle participant categories, group capacity and multi-day bookings alongside regular appointments.
Explore all features →API & webhooks are documented as beta. API-created bookings do not create a Shopify order. Available-slot lookup and booking update/delete endpoints are not currently provided. Confirm beta access with our team. Read the current documentation.
Start with the whole booking toolkit.
Appointments, classes, bundles and rentals in one app, with all features available from the free plan.
Test deposits, bundles and calendar connections together. Bring in the beta API and webhooks when your operation needs a custom connection.
Start for Free ↗A solo service or a team prioritizing a low fixed subscription cost.
Group appointments, custom questions, calendar integrations and deposits are listed on Pro. Check the exact workflow before choosing Starter.
See the official Apntly listing ↗
ONE MORE FOR YOUR SHORTLIST
Compare Tipo →Also consider Tipo.
Straightforward service/team limits with participant and multi-day options. Stores wanting a predictable staff-and-service pricing model.
PLAN BY PLAN
No mystery upgrade.
All listed monthly tiers, including the advanced plans mentioned in the Shopify listing.
Cowlendar
Booking revenue tiers
- Free $0
- All features included · see free-plan allowance
- Starter $13.99/month
- Up to $1,000 booking revenue
- Basic $29.99/month
- Up to $3,000 booking revenue
- Growth $59.99/month
- Up to $10,000 booking revenue
Apntly
Feature tiers
- Free $0
- One service and one team member
- Starter $5/month
- Unlimited services and team members
- Pro $9/month
- Groups, calendar integrations and deposits
Group appointments, custom questions, calendar integrations and deposits are listed on Pro. Check the exact workflow before choosing Starter. All features are available from the free plan. Paid pricing follows booking revenue; usage allowances and optional messaging charges still apply. See the pricing page for full details.
SEE THE PRODUCT
Apntly, on screen.
A product image published by the app’s developer on Shopify. Compare the real booking journey alongside the feature list.
Open the listing and demo ↗
MAKE THE SWITCH WITH CONFIDENCE
Bring your hardest booking to the trial.
Choose Apntly when you need unlimited bookings for a single service without a monthly app charge. Test the free plan with your actual service duration and assigned staff member.
For a growing appointment-only team, compare Apntly Pro at $9 with the Cowlendar tier matching your booking revenue. The subscription difference is clear; the decision is whether each app handles your full workflow.
For a business mixing date-range rentals, bundles and appointments, ask Apntly to demonstrate those requirements. Cowlendar explicitly lists multi-day and bundle bookings; missing documentation is not proof that a competitor cannot do them.
Your questions, answered.
Does Cowlendar have a free plan?
Yes. Cowlendar has a free plan with all features. Usage allowances apply; the pricing page shows the limits and revenue-based paid tiers.
Is Cowlendar cheaper than Apntly?
It depends on the features and booking revenue. Use the calculator above: it compares the lowest documented plan for your selected features and shows the assumptions, rather than comparing unrelated starting prices.
Does Cowlendar support subscriptions, an API and webhooks?
Yes. Recurring service subscriptions and bundles are supported. The public API and webhooks are documented as beta, including subscription-credit bookings and eight webhook events. Review the linked API limitations before planning an integration.
When should I choose Apntly instead?
A solo service or a team prioritizing a low fixed subscription cost. Group appointments, custom questions, calendar integrations and deposits are listed on Pro. Check the exact workflow before choosing Starter.
Sources & methodology
Checked September 22, 2026. We compare public plan descriptions and documented features, not inferred capabilities. A dash means we could not confirm the feature in the sources checked. Availability may depend on the plan, setup or paid add-ons.
Published by Cowlendar. We are one of the vendors being compared; our recommendations are editorial judgments, not independent test results. Monthly USD pricing is shown, excluding taxes, Shopify charges, optional messaging and other stated add-ons.
- Cowlendar — Shopify listing and pricing · Official documentation · Public API & webhooks (beta) · Klaviyo connection & events (beta)
- Apntly — Shopify listing and pricing · Official documentation
- Tipo — Shopify listing and pricing · Official documentation
Product screenshots and logos belong to their respective owners and are reproduced to identify the products being discussed. No endorsement is implied.
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